Want To
Unlock. Scale. Accelerate.
Your Marketplace Store?
About Us
We are Australia's First Woolworths MarketPlus Marketplace Agency.
We focus on home-grown Australian marketplaces - Woolworths MarketPlus (Big W Market, Everyday Market, Everyday Rewards Shop) & Kmart Marketplace. Our goal is to deliver exceptional results for our clients by leveraging our wealth of commercial and digital expertise gained over the years internally and externally.
Our Approach
With a commercial-first mindset, we help you hit the ground running. By pairing short-term wins with long-term strategy, we create the sustainable scalability your business needs to thrive.Along with a transparent, open & collaborative mindset, we will have clear communication and work harmoniously alongside your team to deliver the agreed scope and drive optimal results for your business.
What Exactly Is Woolworths MarketPlus?
Woolworths MarketPlus is the third-party seller marketplace ecosystem operated by Woolworths Group. It enables approved brands to list and sell products directly to customers across multiple digital retail environments within the Woolworths network.
Marketplaces under Woolworths MarketPlus include:
- Big W Market on bigw.com.au- Everyday Market on woolworths.com.au- Everyday Rewards Shop on Everyday Rewards app
This ecosystem extends Woolworths’ digital shelf beyond core supermarket and retail inventory, allowing external sellers to reach a national online customer base within trusted Australian retail environments.Woolworths MarketPlus is a curated multi-marketplace ecosystem operated by Woolworths Group that enables brands to sell directly across Everyday Market, Big W and Everyday Rewards channels.
Why Brands Need a Woolworths MarketPlus Specialist
Selling within the Woolworths MarketPlus ecosystem is structurally different from selling on open marketplaces. Each platform - Big W Market, Everyday Market and Everyday Rewards Shop - has distinct merchandising, operational and performance dynamics.
Brands typically require specialist support for:
- Seller onboarding and compliance approval- Platform-specific catalogue formatting- Marketplace SEO within Woolworths’ ecosystem- Retail media and promotional alignment- Pricing and margin optimisation- Inventory coordination and fulfilment readiness- Cross-platform visibility strategy- Ongoing performance reporting and growth planning
Without specialist management, brands may experience delayed onboarding, suppressed visibility or underperformance across the network.
Why Cadiyo
Cadiyo was built specifically around Woolworths MarketPlus marketplace growth.
We combine:
- Deep understanding of Australian retail and digital commerce- Structured onboarding expertise across Big W Market, Everyday Market & Everyday Rewards Shop- Data-led catalogue optimisation- Retail media and promotional strategy alignment- Performance tracking and commercial growth planning- Cross-platform ecosystem strategy
Our focus is singular: helping brands navigate and scale within the Woolworths MarketPlus ecosystem with clarity, structure and measurable outcomes.Cadiyo is an independent Australian agency and is not owned by or affiliated with Woolworths Group, Big W or Everyday Rewards.
Services
We don’t have a
one-size-fits all solution.
We partner with you to create a tailored approach to achieve your goals. We drive growth, utilising our strong trade, retail and digital expertise. We provide seamless collaboration and tangible results.
Marketplace Consulting
We will work with you to assess your current operations and goals within the eCommerce landscape. Leveraging our expertise to design a tailored plan that elevates your performance and positions you for ongoing success.
Marketplace Management
We will manage your store, optimise your listings and deploy merchandising tactics all without placing additional strain on your internal resources.
Marketplace Paid Media Management
We will manage promoted listings, paid media placements and any other paid initiatives optimised based on your budget, to achieve your desired outcomes and revenue targets.
Ready to Unlock
Your Potential?
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